Try to describe a smell without thinking back to a place and time and it’s impossible not to have all five senses come into play. Scent is immersed in our lives. It conjures up memories of travels and temperatures, feelings about people and things. Fragrance transports you and can make your heart skip a beat. In A Scented World by author and design journalist Claire Bingham, we step inside the cradle of haute perfumeries and meet the talented aesthetes of the industry who are creating the most soothing and tantalizing scents for our olfactory receptors. Where does the future of fragrance lie? How does the creation of a new scent begin? How do you capture the essence of a moment and release it upon a person’s skin? Combining art and science, a perfumer’s philosophy is built on a passion for naturals and intuition. These fragrance heroes have the talent to take something every day and with a unique blend of ingredients, craft it into something exquisite. This book steps into the lives of the modern perfume elite and explores the environments where the magic takes place.